Design Excellence

Based just outside of London, our design team are skilfully involved throughout the product development process, from initial sketch to choosing the individual colours on a finished frame.
We work with leading manufacturers from Europe to the Far East, sourcing only the highest level of workmanship to guarantee product that delivers quality and uncompromising attention to detail.
Our designers oversee all sampling to ensure our high standards of fit and comfort are met. "Sourcing inspiration from the catwalks to the high street, highlighting the trends and amazing diversity of London's spectacle wearers; I try to bring some of that style and
fashion to the frames I design." Tom Mehew, Designer.

Marketing

We are continuously working to promote the brands we represent across a variety of marketing platforms.

We provide the following:

Website www.oaeyewear.com acts as a complete buyers guide providing up-to-date information about the brands and each individual frame.

PR Consistent coverage of new products, collections and company news is achieved in key trade publications via a trade PR programme.

Exhibitions OAE exhibits at major UK and International optical trade fairs, including Mido (Milan), Vision East (New York), Silmo (Paris), 100% Optical (London), Opti Munich, Hong Kong Optical.

POS We supply independent practices with merchandising materials and point of sale items that are essential for projecting the collections and attracting customers in store.

OUR PRESENCE

Optoplast Actman Eyewear design, manufacture and distribute eyewear with a heritage dating back over 70 years. During this time an excellent network of distribution channels have been secured and strong relationships with independent and major optical retailers established, both in the UK and Europe. Internationally we work alongside a network of distributors covering many countries across the world.